Empowering You to Become a Sensei, Not Just Learn Lean

My Approach: Building Identity-Based Habits

When I work with clients, my aim isn’t just to pass on Lean methodologies. Instead, I encourage you to adopt an identity that shapes how you view challenges and solutions. This draws from James Clear’s concept of identity-based habits in Atomic Habits. If you see yourself merely as a learner, you may stay dependent on outside expertise. But if you see yourself as a leader and teacher of Lean, you naturally find ways to reinforce that identity every day.

Why “Sensei”?

Some hesitate to use the term “Sensei” because it sounds intimidating or presumptuous. However, I’ve found it to be a powerful tool for transformation. In Japanese, Sensei (先生) means “one who comes before.” It implies teaching, guiding, and sharing knowledge. I believe everyone has something to teach—even in the early stages of learning Lean. By embracing the Sensei identity, you move beyond just following a process to leading it.

The Power of Autonomy

In my engagements, I strive to help you become fully autonomous. Rather than having you rely on me to drive improvements, my goal is to equip you with both the mindset and skill set to teach Lean within your organization. When you adopt the Sensei identity, you become empowered to inspire your own team. You’re not just “doing Lean”—you’re living it, and that makes all the difference.

Lessons from The Bear

In the Hulu series The Bear, the main character, Carmen Berzatto, addresses everyone as “Chef.” He’s reframing the staff’s self-perception. Even if they aren’t yet Michelin-star-level professionals, by identifying as “Chef,” they begin acting like one. The same principle applies to adopting the Sensei identity. Once you claim it, your behaviors and decisions align with your new role.

From Goal to Culture

Traditional organizations often focus on hitting targets or refining processes. While these are valuable, the true catalyst is creating a culture where every person identifies as a teacher and learner. By reinforcing a Sensei mindset, you build momentum that survives long after any external consultant has gone.

My Commitment to You

Working together, we won’t settle for surface-level improvements. I’ll help you elevate your team to the point where each member can confidently teach, refine, and innovate using Lean principles. When I step away, your organization should be stronger, more adaptive, and fully capable of continuing the journey. That’s the power of identity-based transformation—and it starts with seeing yourself as the teacher you’re meant to become.

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The Role of Respect in Transformation Work